Consultancy is an integral part of every project that Paraspar undertakes. For each project we have an initial meeting where we ask questions and listen intently to what you do, and where you want to go. We discuss this until we have a good understanding of what your business goals are, how your website can support them, and where our services can be of best use.
We define how the platform can be configured and customised to best meet your requirements. The user experience is mapped out through wireframes or prototypes of your web site structure and layout to ensure that the solution meets your needs. We define data requirements and produce functional and integration specifications.
We collaborate with your team through design and usability workshops to bring ideas together. We prepare design treatments that reflect your brand, audience and site requirements, optimising for usability, conversion, site speed and SEO.
We build the solution to the agreed design and specification utilising functionality in our platform and customising where necessary.We build or configure interfaces to your other business and marketing systems and run full end-to-end testing.
Our teams are on-hand from the outset of the project and throughout the lifetime of your web site with us to provide any support, whether technical, marketing or commercial. Services are delivered through regular workshops, review meetings, telephone, and via our customer portal. The portal helps you collate and progress your eCommerce road maps, as well as receive dedicated support from our team of account managers, project managers and consultants. Our aim is to help you get the best results from our platform and services, and to build a close and productive relationship.
Our hosting engineers manage the deployment of your web site to your production enviroment, ensuring a smooth transition for go live and migration of your exising data.
We provide training, support and documentation on our comprehensive and easy to use site management application before your site goes live. Our work with you does not end when the site is made live. We provide on-going integration services for functional enhancements, email and search marketing, affiliate marketing and hosting.